{"title":"On the Water","description":"\u003cp\u003eFishing tackle, reels, rods and marine gear for the lake, the river and offshore.\u003c\/p\u003e","products":[{"product_id":"shimano-sedona-fj-2500hg-spinning-reel","title":"Shimano Sedona FJ 2500HG Spinning Reel","description":"\u003cp\u003eSmooth, tough and easy on the wallet, the Sedona FJ is the everyday spinning reel anglers keep coming back to. The 2500 high-gear model is sized right for bass, trout, walleye and inshore light-tackle work.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCold-forged HAGANE gear for long-lasting, smooth power\u003c\/li\u003e\n\u003cli\u003eSilentDrive design for a quiet, solid feel when you're fighting fish\u003c\/li\u003e\n\u003cli\u003ePropulsion Line Management System cuts down on loops and wind knots\u003c\/li\u003e\n\u003cli\u003eFast 6.2:1 gear ratio brings in 36 in of line per crank\u003c\/li\u003e\n\u003cli\u003e3+1 bearings\u003c\/li\u003e\n\u003cli\u003eLine capacity: 8 lb\/140 yd or 10 lb\/120 yd mono; 10 lb\/150 yd, 15 lb\/145 yd or 30 lb\/100 yd braid\u003c\/li\u003e\n\u003cli\u003eWeighs 8.5 oz\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThe Sedona FJ is a dependable workhorse for freshwater and light saltwater fishing.\u003c\/p\u003e","brand":"Shimano","offers":[{"title":"Default Title","offer_id":67616916504672,"sku":null,"price":89.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/7468\/6304\/files\/shimano-se2500hgfj-sedona-fj-spinning-reel__89918.1697371375.webp?v=1791049901"},{"product_id":"penn-battle-iv-3000-spinning-reel","title":"PENN Battle IV 3000 Spinning Reel","description":"\u003cp\u003eThe Battle IV is built for anglers who fish hard. A full metal body, sealed bearings and a carbon fiber drag give it the strength for saltwater and the refinement for freshwater.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFull metal body and sideplate keep the gears precisely aligned under load\u003c\/li\u003e\n\u003cli\u003eCNC Gear technology for smooth, durable power\u003c\/li\u003e\n\u003cli\u003eHT-100 carbon fiber drag washers deliver up to 15 lb of max drag\u003c\/li\u003e\n\u003cli\u003eHydro Armor sealing helps keep water and grit out\u003c\/li\u003e\n\u003cli\u003e5+1 sealed stainless steel bearings\u003c\/li\u003e\n\u003cli\u003eSuperline spool with line capacity rings, so braid goes on without backing\u003c\/li\u003e\n\u003cli\u003e6.2:1 gear ratio; converts to left- or right-hand retrieve\u003c\/li\u003e\n\u003cli\u003eLine capacity: 200 yd\/8 lb, 165 yd\/10 lb or 120 yd\/12 lb mono; 250 yd\/15 lb, 180 yd\/20 lb or 130 yd\/30 lb braid\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFrom the surf to the bass pond, the Battle IV 3000 holds up wherever you take it.\u003c\/p\u003e","brand":"PENN","offers":[{"title":"Default Title","offer_id":67616916537440,"sku":null,"price":164.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/7468\/6304\/files\/PENN_BattleIVSpinningReel_BTLIV1000_alt1_bd012b66-dd32-458d-9de6-c4b590407c22.jpg?v=1791049904"},{"product_id":"ugly-stik-gx2-spinning-combo-66-medium","title":"Ugly Stik GX2 Spinning Combo – 6'6\" Medium","description":"\u003cp\u003eThere's a reason the Ugly Stik is one of America's most trusted rods: it's famously hard to break. The GX2 combo pairs that toughness with a matched spinning reel, so you're ready to fish right out of the box.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eUgly Tech construction blends graphite and fiberglass for strength with sensitivity\u003c\/li\u003e\n\u003cli\u003eClear Tip design adds tip strength and helps you feel bites\u003c\/li\u003e\n\u003cli\u003eOne-piece stainless Ugly Tuff guides won't pop inserts\u003c\/li\u003e\n\u003cli\u003e6'6\" medium-power rod rated for 6-15 lb line and 1\/8-5\/8 oz lures\u003c\/li\u003e\n\u003cli\u003eSize 35 reel with a 5.2:1 gear ratio, 3 ball bearings and instant anti-reverse\u003c\/li\u003e\n\u003cli\u003eMachined, double-anodized aluminum spool with an oversized bail wire\u003c\/li\u003e\n\u003cli\u003eErgonomic reel seat with exposed blank, plus a comfortable shrink-tube handle\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eIt's a great first setup, a reliable backup, and the rod you can hand to kids without worrying.\u003c\/p\u003e","brand":"Ugly Stik","offers":[{"title":"Default Title","offer_id":67616916570208,"sku":null,"price":79.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/7468\/6304\/files\/UglyStik_GX2SpinningCombo_USGXSP481UL_20CBO_alt1.jpg?v=1791049907"},{"product_id":"rapala-original-floating-minnow-f09","title":"Rapala Original Floating Minnow F09","description":"\u003cp\u003eThis is the lure that started it all. 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